by Nicole | May 20, 2021 | Business, Podcast
What is the ONE thing that you can do to increase your company’s value? It’s not just launching a product. It’s building a BRAND. A brand is one of your most important assets. It is the thing that delivers value above anything else. Yet, many founders don’t spend as...
by Nicole | Dec 30, 2020 | Business, Podcast
Happy New Year! Who else is pumped for 2021? This episode is my gift to you for 2021. It’s a very special episode where we reflect on 2020 and plan for 2021. If you do the exercises, you’ll come out of it with a full strategy and marketing plan for 2021. I...
by Nicole | Dec 3, 2020 | Business, Podcast
“Branding encompasses so many elements that all contribute to both your personal growth and your business growth. It’s the emotional connection and experience that someone makes with your brand. It’s making people feel understood and that you can help solve a...
by Nicole | Jul 3, 2020 | Business, Podcast
I am thrilled to introduce you to Giovanna Aiello, my amazing client who is on her journey to launching a product that ‘puts moms first’. Gio shares how she started Mumdies, an eco-friendly alternative to disposable underwear for moms. We get into the details of its...
by Nicole | Jun 24, 2020 | Business, Inspiration, Podcast
Building a magnetic brand requires intention. You may have an excellent product, but if you don’t build an emotional connection with your target audience, then you won’t see the results you want. In this episode, we speak with Robyn Graham – brand marketing...
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