Do you wish you had a solid marketing plan for your business?  Do you find that you’re throwing mud at the wall to see what sticks, not knowing what’s working and what isn’t working?  Do you sometimes feel like a squirrel, chasing the latest hot marketing tactic?  Do you wish you had a steady stream of customers for your products?

If you answered ‘yes’ to any of these questions, then this episode is for you.  

In this episode, we discuss:

  • Why you need a marketing plan
  • The difference between a marketing strategy and plan
  • What is included in a plan
  • How to take your customers on a journey
  • How to create your own plan
  • Monitoring your key metrics to ensure success

Resources:

Use this marketing plan framework to design your own plan