94: Making the Most of your Product Photography – Joanna Wojewoda

In this episode, we chat about something very important to product businesses…one of the most important things you’ll need to create a high converting ecommerce site…

High quality product photos.  Your ecommerce site needs to sell itself and if you don’t have high quality images, you might just lose the costly lead you just brought to your site.

I had the privilege of speaking with Joanna Wojewoda, a Toronto based commercial and editorial photographer, retoucher and educator. She specializes in food and product photography.

Over the years Joanna has worked with large national businesses as well as small, local businesses. Besides sharing her passion for photography and food through the means of creating images, Joanna offers her knowledge and years of experience in group workshop settings and one-on-one mentoring sessions.

We chat about:

• The secret to making products look irresistible in photos
• Why it’s important to have high quality product images
• The pre-production phase and why it’s critical
• Types of images you must have on your website
• Tips to taking good photos using a DIY approach
• Hot photography trends 

Enjoy the show!

Links mentioned in the show:

Website: www.joannawojewoda.com 

Instagram: https://www.instagram.com/joannawojewoda/

Favorite business book: Collaborative Intelligence – Thinking with People who Think Differently – Dawna Markova, Angie McArthur –  https://cqthebook.com/

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