How do you find a unique, memorable name that speaks to your target audience?
One that isn’t taken and that also has an available domain?
Brand naming is so important and there aren’t many resources out there to help entrepreneurs in this area until now.
My guest this week is Grant Polachek, the head of branding for Squadhelp.com, 3X Inc 5000 startup and disruptive naming agency. Squadhelp has reviewed more than 1 million names and curated a collection of the best available names on the web today. We are also the world’s leading crowdsource naming platform, supporting clients such as Nestle, Dell, Nuskin, and AutoNation.
This episode is chock full of nuggets, including:
- What Squadhelp is and how it can help you name your brand
- Examples of a ‘strong domain’
- Why finding the right brand name is important
- The biggest challenges with naming your brand
- Tips for brainstorming brand names
- The one secret to finding a great brand name
Enjoy the show!
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