It’s the time of year when we start thinking about holiday promotions including Black Friday and Cyber Monday. But we also want to stray away from training our consumers to expect discounts. So how can we increase our sales without using discounting?
My guest this week is Andrew Forman, a founder who has developed a solution for this.
Andrew is the Founder and CEO of Givz. Prior to Givz, Andrew spent 6 years in investment banking and was the treasurer of a nonprofit organization. He holds an MBA from Harvard Business School and a BA in Mathematics and Economics from Hamilton College. He lives in New York, is a proud dad of a 3-year-old daughter and a 1-year-old son, and still tries to make time for recreational sports.
This episode is chock full of nuggets, including:
- Andrew’s unconventional dive into entrepreneurship
- How he came up with Givz
- Are consumers more likely to want to give back in today’s economy and climate?
- The types of product businesses Givz benefits
- How businesses can leverage Givz
- Changing the way we give back
Enjoy the show!
Connect with Andrew Forman
Blog post: https://www.givz.com/blog/ecommerce-reporting
Connect with Nicole de Larzac
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