38. How to Come Up with a Winning Idea

38. How to Come Up with a Winning Idea

You may have thought about launching a product but you’re just not sure what to launch.   In this episode, I share how to come up with a winning product idea through 5 main ways: Pick a problem to solve and brainstorm ways to solve it Interview your target market and...

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36. Plan Your Best Year Yet

36. Plan Your Best Year Yet

Happy New Year!  Who else is pumped for 2021? This episode is my gift to you for 2021.  It’s a very special episode where we reflect on 2020 and plan for 2021.   If you do the exercises, you’ll come out of it with a full strategy and marketing plan for 2021.  I...

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34. Protecting Your Trademarks – Cynthia Mason

34. Protecting Your Trademarks – Cynthia Mason

Have you wondered if it is time to register your trademarks but you’re just not sure when is the right time and if it’s worth the investment?  Do you know if your brand is even a candidate to be protected? In this episode, we speak with Cynthia Mason, lawyer and...

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